Executive Profile: Several years of experience in local media with a unique perspective in marketing and promotional plans; including creating, developing, marketing and execution. My passion, character and experience drive me to create the best work possible.

 

Experience:

S & G Entertainment Buffalo, NY

Marketing & Communications Coordinator

Present

 

*Created daily content that is engaging on social media platforms

*Sent appropriate public relations items to news outlets

*Grew the database via social media integration

 

Townsquare Media Buffalo, NY Mix 96 with Dave & Melody

On-air Radio Personality/Host

February 2018 - January 2019

 

*Show prepped with Steve Reynolds, Christopher Crowley, Bob Richards, Rob Banks, & Dave Fields

*Produced, edited, and scheduled on-air commercials, ads, using Adobe Audition and Zetta

*Well versed in Zetta, Adobe Audition, V Creativ, and Promosuite

*Reported News and Weather

*Solicited endorsements

*Brought last quarter ratings up by switching the shows content to more local stories.

*Blogged an average of 14 blogs per week

*Wrote number 1 blog in the entire 300 Townsquare Media markets in June of 2018 (based on local UV’s)

*Wrote number 3 blog in the entire market for the 2018 year (based on local UV’s)

*Developed relationships with other industry/media professionals

*Hosted events which enhanced my public speaking skills

 

TEC Entertainment Buffalo, NY

Wedding Planner

April 2008- May 2009

 

*Directed, planned, and executed promotional events such as Boo Bash, Bridal Expo, and all Bridal Shows in western New York

*Maintained networking contacts of industry professionals

*Organized, planned, and executed weddings, fundraisers, charity events,and concerts

*Accountable for every logistical element of event, food and beverages, room set-ups, audio visuals, entertainment, etc.

*Recognize opportunities and areas for cost savings

*Supervised and planned over 100 events

*Maintained positive relationships with the venue & logistics providers

 

 

WGCC Batavia, NY

General Manager/Public Relations

December 2001- April 2008

 

*Directed, planned and executed annual concert, “Rockfest,” for five consecutive years

*Managed staff of 30+ employees

*Worked with local businesses on advertising and marketing strategies

*Negotiated contracts of bands riders

*Planned every logistical aspect of "Rockfest" down to security measures etc...

*Maintained positive relationships within the local community

*Produced contacts of industry / media professionals

*Brought up Arbitron ratings by switching programming that was more accommodating to the community

*Produced and organized event meetings

*Motivated my staff by employee incentives

*Closely worked with the administration of Genesee Community College

 

Other Experience:

Stream Coordinator-Buffalo Diocese August 2016-December 2018

Technology Teacher-Saint John Vianney August 2015-February 2018

Nursery School Teacher-Amherst Nursery School Sept. 2014-May 2015

Brand Ambassador- Blue Buffalo April 2011-August 2015

 

Skills:

*Original Digital Content Copy-writing with SEO (2+ years)

*VCreative Workflow Software

*Adobe Audition, VoxPro, AudioVAULT, Zetta, NexGen, Media Touch, WordPress

*WordPress Websites

*Emcee/Public Speaking

 

Education:

AS, Communications & Marketing Genesee Community College 2006

BS, Educational Studies Grand Canyon University 2018

MS, Educational Studies (currently pursuing)

 

Community:

*Saint Jude Radiothon over $300,000 raised

*Media sponsor for multiple WNY charities

*Best Female Vocalist Artvoice 2014

*Best Female Vocalist ALLWNY Music Awards 2013

*American Idol season 9 contestant

*Volunteer cheer-leading coach

*Volunteer at The Buffalo Animal Shelter

 

References:

Available upon request

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